Who is Local Biz Synergy?

Hey McKinney Small Business Owners,

I'm Kerry Wilson. My roots run deep in Collin County, where my family has been settled since 1997, calling McKinney home since 2013.

From 2018 to 2022, I had the pleasure of meeting countless friendly faces, mainly in McKinney but also in Frisco, Allen, and Plano, thanks to Momma Nonni Cooks. Now, let me tell you about Momma Nonni Cooks - my wife, Lori (who's been putting up with me for over 41 years), was the culinary genius behind it all, nestled right here in McKinney.

During my stint at Momma Nonni Cooks, I wore many hats, from mastering the art of dishwashing and floor mopping to ensuring our marketing game was on point. With my trusty MBA in hand, I spearheaded everything from developing our slick website to nailing our email marketing strategy, all while juggling the daily grind of a small business.

COVID threw us a curveball, shifting our focus from catering to family meals when everyone was stuck at home. It was a tough pivot, but we made it work. And when the catering gigs started rolling back in post-COVID, we found ourselves blessed with more demand than we could handle.

But, alas, the food biz takes its toll, and Momma Nonni decided to hang up her apron, leading us to bid farewell to Momma Nonni Cooks in early 2023.

So, what's a guy to do next?

Well, I dipped my toes back into the corporate world, only to realize it wasn't where my heart truly lay.

That's when it hit me - my passion lies in helping small businesses thrive.

Thus, Synergy Integrated Marketing was born.

Why Synergy, you ask?

Because there's something magical about the outcome being greater than the sum of its parts.

And "Integrated" because, despite the digital marketing frenzy, there's still immense value in good old-fashioned direct mail and offline strategies.

Enter Local Biz Synergy, the inaugural member of the Synergy Integrated Marketing family. Based right here in McKinney, we're kicking things off with a bang, focusing on large, eye-catching postcards mailed to 40,000 households in McKinney's core.

And the best part? The cost is shared among multiple small business advertisers, making it a no-brainer for local businesses looking to amp up their advertising game.

At the heart of it all, it's about offering value. Just like Momma Nonni Cooks, we're not about competing on price; we're about delivering top-notch products and stellar service at a price that's a no-brainer for our customers.

If that sounds like a wise perspective to you, then we're destined to be mutally successful working together.

So, with Local Biz Synergy serving you, we look forward to helping you write your next chapter of business success.